FreeBridge · The Immediate Care Plan for assisted living & adult family homes
Financial advocacy for senior care

Keep your residents financially able to stay.

The Immediate Care Plan turns a resident's own assets into contractual monthly payments that cover their care for their lifetime. Private-pay does not run dry, the bed does not empty early, and you are not the one having the discharge conversation. See what an early move-out already costs you. It takes two minutes.

3–5 yrs
Length of stay the ICP is built to fund at the point of need
30 days
From funded plan to first payment landing
46 states
Where the ICP can be written today
$0
To see your revenue-at-risk number
The gap nobody prices

When a resident can't afford to stay, you don't lose a month. You lose the rest of their stay.

Every operator watches occupancy. Almost none price what leaves when residents move out early because the money ran out. It is usually bigger than the beds you can't fill, and unlike marketing, it is something you can actually protect.

15–25%
Of an adult family home's revenue can leave with a single resident. In a small home, one departure moves the whole number.
Months, not weeks
A financially driven move-out forfeits the entire remaining length of stay, not a single billing cycle.
#1
Spend-down and affordability are the quiet top driver of lost lifetime revenue per unit, rarely recorded as the real reason.
What the ICP does

One transaction at intake. Three things stop being your problem.

Not a product you push on residents. It is a plan we build with the family, using the resident's own money, that keeps the bed funded across the stay. You make an introduction. We do the rest.

Protect your census

Census that holds

The plan funds the resident's care for their expected stay, so the financially driven move-out, the one you can't prevent today, comes off the table. Fewer involuntary discharges, longer lifetime revenue per unit.

Revenue that lasts

Paid across the whole stay

Payments are contractual and continue for the resident's lifetime under the policy. Your top line stops depending on how long the family's savings happen to last, and can be routed straight to the facility.

Serve residents & families

A family at ease

The care question is answered on day one, and the resident's remaining wealth is preserved for their family. Fewer hard calls, less friction, and families that recommend you instead of second-guessing you.

Why it costs less than you'd think

The whole edge is underwriting.

The ICP is built on a standard immediate-annuity chassis, then priced on the resident's actual health instead of a population average. Someone already in care has a different life expectancy than the table assumes. Pricing to the real person, not the average, is what makes the number work.

Standard SPIA

Priced to a model

A retirement-income tool, priced on averages
  • Inputs: age, gender, location, interest rates
  • Medical history is not considered
  • Assumes average life expectancy
  • For someone already in care, that can mean far more capital than the situation calls for
Immediate Care Plan

Priced to the person

A care-funding tool, fully medically underwritten
  • Inputs: medical records, physician reports, a caregiver interview
  • Assessed against real activities of daily living
  • Reflects individual life expectancy, not a table
  • More accurate pricing, which typically means a lower premium for the same monthly benefit

Underwriting draws on 25+ years of senior-care underwriting experience. Every plan is individually priced, so figures vary case by case. This is not a promise of any particular outcome.

One real case, illustratively

$301,795 that would have been spent, kept in the family instead.

A care advisor ran the same monthly benefit two ways for one resident. The gap is what underwriting to the individual actually buys.

The resident

Female, age 70

StateIllinois
DiagnosisFrontotemporal dementia
FunctionFailing 3 of 8 ADLs
Monthly care gap$3,000 / mo
Assets available$425,000
Standard SPIA premium for $3,000/mo for life$442,000
Immediate Care Plan premium, same benefit$140,205
$284,795
left invested and preserved for the family after funding the plan

Illustrative case based on a real client outcome. Every plan is individually underwritten, so figures differ for each resident. Life Income Only options pay for the annuitant's lifetime and end at death; return-of-premium and inflation options are available and change the pricing. Not legal, tax, or investment advice.

How it works

It rides inside your admission process.

You make an introduction and schedule a short consultation. We handle the education, the application, the underwriting, and the funding, and we keep you in the loop the whole way.

1

Introduce & schedule

You hand the family a standard or co-branded info sheet and put a short consult on our calendar. That is the lift on your side.

2

We educate & apply

We walk the family through the plan and, if it fits, help them apply. About fifteen minutes, plus a brief care-review call with the facility.

3

Funded & paying

Once the offer is accepted and funded, payments begin, routed to the facility or the family, within thirty days.

4

Your census holds

The bed stays funded across the stay. A funded resident is a retained resident.

Offer generation 4–8 days
Care-review call ~10 min
Asset transfer 3–10 business days
First payment within 30 days of funding
Who it's for

Built for both kinds of operator.

Same plan, different math. We meet each where the numbers hit hardest, and we start with adult family homes, where one save moves the whole home.

1 in 5

Adult family homes

In a home of a handful of residents, one departure is a fifth of your income. Concentration is your biggest risk, so funding a single resident's stay protects the whole home. We become the back-office financial arm you never had.

Every unit

Assisted living facilities

At scale, the leak is quieter but larger in total. Funding residents at intake cuts involuntary discharge and extends length of stay across the census, and we plug into your existing operations rather than replacing them.

Where it's available

Writable in most of the country. Four states are on hold.

The ICP can be written for residents in every state except the four below, which are not currently open under the carrier's filings. If your home sits outside these four, the plan is available today.

Currently not writable:
New York
Hawaii
Colorado
West Virginia
46
states open for new plans right now.
One level up · for nonprofit communities

Refinancing for mission-driven homes.

The ICP protects the economics resident by resident. Semble works on the balance sheet. For nonprofits, it restructures your existing loan into an impact investment your own community can fund, so your payment drops and the value stays inside your mission instead of a bank's margin.

Up to 60%
Lower monthly payment
$135M+
Facilitated to date
Straight answers

The questions operators actually ask.

Is this a guarantee that a resident never leaves?

No, and we won't frame it that way. What the ICP does is remove the most common financial reason a private-pay resident is discharged: running out of money. The plan funds care for the resident's expected stay, so the countdown that usually ends a private-pay tenancy no longer sets the timeline. Health and personal circumstances still apply.

Is the ICP insurance, or an investment?

It is an immediate annuity, built on a standard single-premium immediate annuity chassis and then medically underwritten. The one real difference from an ordinary SPIA is the underwriting: it is priced on the individual resident's health, not on population averages. That is what typically lowers the premium for the same monthly benefit.

What happens to the money if the resident passes early?

It depends on the option chosen. Life Income Only pays for the annuitant's lifetime and stops at death, which means total payments could be less than the premium. Return-of-premium and other options are available and change the pricing. We walk every family through the trade-offs and always recommend they consult their own tax and legal advisors.

Does my staff have to run the paperwork?

No. Your team makes an introduction and schedules a short consultation. We educate the family, handle the application and underwriting, and coordinate funding. There is a brief care-review call with a caregiver, and we keep you updated throughout. The administrative weight sits with us.

Whose side are you really on, ours or the residents'?

Both, because financially they are the same fight. When a resident's care is funded, they stay, their family's wealth is protected, and your revenue holds. That alignment is the whole model, and we are paid through the plan, not by your facility.

See what it costs when residents can't afford to stay.

Two minutes. Free. No sign-up to see your result.

See your number
Financial advocacy for senior care.
FreeBridge is a financial advocacy firm, not a law firm, tax advisor, or registered investment advisor, and nothing here is legal, tax, or investment advice. The Immediate Care Plan is an individually underwritten immediate annuity written by Lumos (Plateau Insurance Company), NAIC #97152, domiciled in Tennessee. Every plan is priced case by case; figures shown are illustrative, reflect real client outcomes or Semble financing facilitated to date, and are not a prediction of any individual result. The ICP is not currently available in NY, HI, CO, or WV. Suitability is confirmed per client. © FreeBridge.